The Summer Edit: 16 Ready-to-Buy Brands

Easy Breezy Summer Must-Haves!

 

1. Operla Designs

If you're planning beach days or pool hangouts this summer, Operla Designs has the most beautiful and sunshine-worthy bags to accompany you! PLUS, 10% of all profits go to two great charities - Bahrain Cancer Society and Children's Cancer Centre Lebanon.

 

2. Nue Bahrain

The perfect meeting of retro and new-age, Nue is an enigmatic brand with eyewear that not only offers protection but also gives you huge style points.

 

3. Sahara Shop

Bringing the very essence of boho chic and spirit to everyday accessories, Sahara Shop is a vibrant carnival of colours and designs derived from the very shores of bustling Colombia. This mustard iraca bag is a must have.

 

4. Perla Perfumes

Taking scent and sensuality to a whole new level of detail, Perla Perfumes is packed with scents to evoke different feelings and emotions. Whether you need awakening, relaxing, rejuvenating, or a little bit of mystery, there’s a scent crafted to match every summer mood.

 

5. TinyOm Jewellery

If you’re searching for jewellery with a spiritual and symbolic value, you’ve come to the right brand. tinyOm is the result of the meeting of founder Virginie Dreyer’s creative desires and her deep connection to the sacred philosophy of yoga. 

 

6. Annada

The anatomy of Annada is an artistic one; the art of gifting, the art of versatility, and the art of storytelling. All of their signature accessories are hand-crafted to embody their own artistic sentiments and charisma.

 

7. Adaliah

Made from Air Dry Clay, these lemon-coloured earrings are lightweight and durable. These artisanal earrings garner a whole new appreciation for the term "hand-crafted".

 

8. Fehmina Organic Beauty

A hydrating and restorative lip treatment that will soften and nourish dry lips. Buttery smooth texture with organic oils penetrate deeply to help lips stay healthy, soft and smooth. 

 

9. Tircheya

A wanderer’s soul meets a creative eye as Tircheya looks to earthy elements and natural vibes with its handmade garments and accessories. Modish, inventive and simply gorgeous, you can perfect your next head-to-toe outfit all from their selection of timely items.

 

10. Zayloona

Add colourful charm to your everyday accessories with Zayloona’s effervescent bracelets, chains, necklaces and more for an instant uplift to any outfit. This Bahraini brand has a ton of character and style.

 

11. Pachachic

Think all things cute and kitsch, if ever you needed all the right homeware and accessories to host a garden party, an afternoon tea, or even a pastel-perfect baby shower, this is the brand that will deliver on all fronts. French-inspired designs; crockery, dinnerware, tea sets, homely accessories and more. 

 

12. Mah and Ebbie

If colours is your game, then Mah and Ebbie should be the name of choice when it comes to selecting handmade jewellery for your everyday outfit. Working with polymer clay and resin, this homegrown brand is the full embodiment of products made with love, attention, and fun. 

 

13. Haute Health

Sumptuous loungewear has been overhauled and designed for comfort and style by Haute Health. Brought to you by the team behind the successful Hospitalia by Yara, these garms are made for those who love a bit of chic mixed with comfy!  

 

14. Heaven Sent

This lemon lip scrub from the EMPRESS line is perfect if you suffer from sensitive and chapped lips, whilst also doubling up as a delicious facial scrub. Almond oil helps with hyper-pigmentation too!

15. Mashmoom

Self-care is a must and Mashmoom knows how important it is to have the right all-natural products to ensure good sleep, a relaxed, glowing body and, more importantly, your peace of mind. Choose from delicate body glows to nourish your skin.

 

16. Ayaso Boutique

Confidence and courage are at the heart of this mother-daughter brand that celebrates femininity at its core. Ayaso Boutiqueis a creative fusion of retro, modern, and modest designs made for empowering each woman who wears their beautiful garments.

 

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The Ultimate Ramadan Edit

Get Ramadan-ready with The Pop Up Shop

Enter the Holy Month with all the must-have fashion, accessories, and  homeware to make this Ramadan a truly beautiful one. 

Whether it's the perfect abaya for Iftar or the ideal accessory to complete your next Ghabga outfit, we've got you covered with a gorgeous selection of designs and products. 

 

Affinity by Batool

This gorgeous selection of Banjara Clutch Bags will add a boho-chic vibe to your Ramadan. With colours and textures to amp up any outfit, the handmade bags are also a great size and will fit all your necessities.

Shop the bags here!

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Ayaso Boutique

Tower Heist

Full length, Kimono-style Abaya made from Chiffon Crepe fabric, with wide sleeves, ideal for intimate Ramadan gatherings.

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Spread Evenly

Full length, batwing style kimono-inspired abaya made from silky-soft crepe fabric. Belt included.

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Night English Rose

Dreamy design with beautiful roses, this batwing-style, full-length abaya is made from the softest crepe fabric.

Shop Now »

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Lara Heems

Evil Eye Blue Bracelet

New on The Pop Up Shop: Stunning jewellery by Lara Heems. This semi-precious cubic zirconia Evil Eye Blue Bracelet is adorned in silver stones.

Shop Now »

 

Evil Eye Pendant

A gorgeous pendant to accompany any Ramadan outfit; 18-karat gold-plated cubic zirconia and glass. 

Shop Now »

 

Evil Eye Gold Bracelet

A classic style with contemporary touches of semi precious cubic zirconia, 18-karat gold-plated.

Shop Now »

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FIKA Bahrain

Tribal Elements Bisht

Floaty and completely exquisite, slip into this sophisticated bisht for a truly remarkable Ramadan look.

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Desert Sunrise Bisht

Made to order, this intricate and graceful full-length bisht will add an old-world charm to your Ramadan.

Shop Now »

 

Desert of Arabia Bisht

Linen-esque, made to order, dreamy bisht. Inspired by desert colours and patterns, perfect for both a laid back and dressed-up look. 

Shop Now »

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Four Stylish Accessories for Ramadan

Gael Ghattas: Royal Strap

Make heads turn with bold, beautiful straps from Gael Ghattas. This Royal Strap is handcrafted using navy blue vegan leather with ethnic fabric and golden accessories.

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Annada: Bahrain (Two Seas) Braided Headband

This luxurious handmade silk headband is an essential hair accessory giving you an elegant yet playful look. 

Shop Now »

 

Priya: Ethnic Rainbow Mosaic Handbag

Dress up a simple outfit with this vintage-inspired handmade Indian mosaic metal clutch, with multicoloured elements. 

Shop Now »

 

Sahara Shop: Wayuu Clutch Sunrise

Wayuu bag woven by Colombian artisans, with shining stones and pom pom feature, a beautiful staple for your accessory collection, with the space to fit all the necessities. 

Shop Now »

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Four Must-Have Home Accessories for Ramadan

Yalla Habibi: Everything Happens For a Reason

Handmade in Bani Jamrah by master craftsman Saleh, with Kufi Calligraphy design by artist Reem Al Orrayed.

Shop Now »

 

 

Grey Mint

Whether you're looking for a cool and creative bukhoor burner, cute candle holders, or serving trays and plates, the handmade concrete creations from Grey Mint will make beautiful additions to any home this Ramadan. 

Shop Now »

 

Priya: Sequence Utensils

The most elegant serving utensils are made from Mango Wood and Mother of Pearl. 

Shop Now »

 

Axents: Multi-functional Acrylic Box

Hand-painted in artwork by Saudi Artist, Ramah Alhussieni, this is the perfect box to store your dates, nuts, dried fruits, and other Ramadan snacks.

Shop Now »

 

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Fehmina Organic Beauty: Talking Clean Beauty and Makeup Revolution

Created with conscious beauty mavens in mind, Fehmina Organic has been a labour of love that brings its fruitful results to the market via multi-purpose skin-loving makeup. Need a new highlighter for a healthy glow, or how about a vibrant lipgloss to make your outfit pop? This is a brand that prioritises its customers' health and wellbeing by creating clean, cruelty-free, halal, natural, and vegan products that actually work! Long-lasting, illuminating, and truly sustainable, this is the perfect small business to support if you're looking to go green with your makeup game.

We caught up with founder, creator, and beauty maven, Fehmina Alam, to learn more about the importance of clean beauty, what inspired her collection, and why the beauty industry needs a makeup revolution.

 

Let’s take it back to the beginning… when, how and where was the idea for Fehmina Organic Beauty started?

Fehmina Organic Beauty has come a long way to where it is now. The journey has been long and more of a roller coaster ride, but educational and amazing nonetheless. 

While on a healing journey I was led to a path of discovery and realisation that the very same products we are using daily to enhance our beauty, were the ones slowly poisoning us with toxins and chemicals, causing a multitude of health-related issues. Failing to find any viable options at the time, gave birth to the brand.

Believing that every woman has a right to beautify herself without having to sacrifice her health, I was determined to formulate my own line of coloured cosmetics and skincare using safe, naturally-derived and organic ingredients that not only enhances one’s beauty, but also nourishes, protects AND performs.

What inspired the different range of products that you have chosen?

Since I had introduced the line as Organicare, I was able to introduce products that the clients would request. Since I loved to create/ formulate, I was loving it. However, when I chose to rebrand, I chose to focus on select products that would not only be a staple in every woman’s bag, but also chose them so that they would function as a multi-purpose product, reducing the need to buy 2/3 different products which one product could accomplish. So, basically, what inspired the current range was simplicity and the idea that less is more.

 

Tell us about your ideal target customer – describe the woman who wears Fehmina makeup?

When starting out years ago, it was a very niche market and the target women were those into “healthy” lifestyle and would seek out organic, toxic-free products. They knew the benefit and value of a truly clean product and were willing to pay for it.

However, things are changing. In Bahrain, the price point of a clean beauty product is similar to a conventional brand, say at Sephora. And with a lot more awareness now, women are realising that sustainable and clean beauty products are as good, if not better than the conventional ones. Making our target market bigger and for anyone looking for a clean, carefully formulated and sustainably-sourced beauty products.

Share with us some of the ingredients used to make your products and why it was important for you to create a brand that is cruelty-free?

So, the way I start off as I try to create products is first, I try to make them with only natural ingredients that are also organic. Then if I see that certain ingredients can be swapped out to create a longer lasting formula and compete with the conventional beauty products by giving the same feel, then I use those ingredients which are naturally derived.  There are companies that use ingredients that while they are toxic free and safe, they are not naturally derived nor do they nourish like a natural ingredient would. And some may even have some form of negative impact on the environment.  When choosing the ingredients, I keep all those things in mind and move forward based on that.

Some of the ingredients that you’ll find in Fehmina Organic Beauty products are oils and butter such as organic Babassu, Abyssian, Jojoba, Meadowfoam, Shea and Cocoa butter, along with various organic botanical supercritical extracts.

It was very important to me to create a cruelty-free brand because in this day and age, where we have advanced so much when it comes to finding ingredients and substitutes, a company cannot in good conscience continue to test on animals or used animal-based ingredients.  Beauty should not harm us, our planet or our furry friends, period. 

Tell us about your personal relationship with makeup and how that has influenced the brand and the products…

Oh, I LOVE makeup. Before my own detox and healing journey which led me to this path of creating non-toxic beauty products, I was obsessed with all kinds of makeup. I read and owned all sort of beauty books. In fact, I loved it so much that I was a self-taught freelance makeup artist for some time. 

I have to say though, because the makeup industry is so big and they are always coming out with the next best thing, I had to detach myself from it and learn to simplify. It took me some time to learn to teach my clients who were looking for x, y and z that only x is enough to accomplish what y and z can. 

 

It is so important now more than ever that small businesses receive the support they deserve. Share with us five things that make Fehmina Organic Beauty stand out from other cosmetic brands…

Fehmina Organic Beauty stands out from other cosmetic brands because it puts the customer needs first before anything else.  We are fully committed not only to making toxin free products but also products that are good for you without any negative impact on the planet or animals. We also believe in full transparency and that’s why we have our full ingredients listed clearly on our boxes, which believe it or not, many companies here in the Middle East still do not do. And finally, the biggest thing that makes the brand stand out was that I made sure to tick all the boxes to be as inclusive of the needs and wants of the customers. So, for example, I had reformulated all my makeup products to make sure they were not only clean and safe, but also vegan and halal. I also made sure to use ingredients that did not have an impact on the planet and to avoid anything that would endanger any animals (i.e palm oil), finally I removed fragrance (even natural ones) and any possible allergen from makeup to ensure more women with sensitive skin can use the products without fearing any reaction.  

What are your thoughts on current makeup trends and the evolving beauty industry in today’s day and age?

Honestly, I have stopped watching what conventional beauty brands do now.  I only follow other brands who are trying their best to provide “clean” beauty products. The reason I say “clean” is because some are not truly clean and that makes me want to keep going, as it shows how important it is to educate others on what clean truly means. I also try to support other clean beauty brands and purchase their products. I have to say, I also get excited when I compare my products with theirs as I feel it performs just as well if not better than some of their products. This is coming from someone who hasn’t hired a lab or cosmetic scientists to formulate, but from someone who has formulated everything in the line in her own kitchen lab. :-)

 

What are your company goals over the next year?

My Company goal is to have an online retailer carry/ sell my beauty brand bringing it to a larger market. 

 

Is it important for you as a business owner to give back to the community – what sort of things do you have in mind to do this?

Absolutely, not only to give back to the community but also to the planet. When rebranding I made sure to use cardboard boxes for the packaging which can degrade and be used to compost. Lot of the makeup packaging we see is laminated with a coat of plastic, which doesn’t allow it. 

I have run sales where 10% of the proceeds have gone to local charities. Once the company grows, I plan to be involved with a lot more charities and causes, Insha’Allah. I have volunteered free makeovers to women recovering from cancer while also dedicating my time to educating women as to why clean products are far superior to conventional ones.  

Finally, if you had just one piece of advice to share with someone who is struggling to take the leap and start their own business, what would you say?

If you are passionate and love what it is you do, then there is no stopping you. Believe in yourself and surround yourself with people who will support you and are always willing to hear you out and give you sound advice.  You may or may not want to take their advice, but the sheer fact of them being there to listen to you, is a great boost for morale.  I cannot tell you how many times I have felt like giving up because I felt burnt out, but it was the people around me who kept pushing and encouraging me to take a break or a breather, and then just pick up where I left off. 

Listen and read positive affirmations, it makes a huge difference. And if you ever come across someone (oh and you will) who has something to say about you or your business let it go in one ear and out the other.  

 

Share with us four of your personal favourite products from the brand and a reason for why each is special to you.

Here are my top four favourite products:

  1. Hands down the Nourishing Lip Balm; whether I am dressing up or not at all, I always love wearing a lip balm, especially since I struggle to keep hydrated and my lips tend to dry out. I also love using it under lipstick to shear my lips out or to turn Cheeky Lips into a creamy satin lipstick. It’s also great as a non-coloured highlighter to give a dewy glow to my skin and makes a perfect eye or cuticle balm when you need deep hydration there. 
  2. Cheeky Lips, soft matte lip and cheek colour; it was a revolutionary break-through for me, as I had come out with the very first truly clean liquid matte lipstick that had absolutely no silicones and was made with ingredients that were naturally derived.  The reason I love it, is because it gives a nice matte finish but without the drying effect, so for those who thought they could never wear liquid lipsticks for that reason it’s perfect. It’s also made with ingredients which are meant to work well with all skin types and not cause any reaction making it a perfect multi use product for eyes and cheeks. It also comes in 16 shades and has a master mixer which can basically be used to create diff shades depending on how much you mix in. This is great for those who love to create and play around with colours.
  3. Illuminating Liquid Shadows; I just love the ease of these, simplicity of the ingredients and how it makes your eyes pop. You really have to try one to see what I mean. And depending on the shade you can mix these babies up with some face elixirs or beauty balm and you have yourself a highlighter.
  4. Colour Me Pots, are your clean version of Mac Paint Pots; they are matte colours that dry down to a long-lasting satin finish and are the ultimate multi use product. Depending on the shades it can be worn as a shadow primer, eyeshadow, brow gel, eyeliner, contour, blush. I love these so much for their ease of use, simple ingredients and their performance.  They give an amazing polished look and are great for a working woman as they are long lasting, so no need for touch ups.

Shop Fehmina Organic Beauty here.

 

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Earring Addiction: 14 Designs You Need Right Now!

Are you buying up earrings like they're going out of style? We've got just the list for you! With so many beautiful jewellery brands available to browse and support on The Pop Up Shop, we've curated 14 stunning pairs of earrings that would complete any accessory lover's collection. 

 

LEMON BY ADALIAH

There's nothing quite like one-of-a-kind products made with detailed craftsmanship, and Adaliah delivers on both fronts. Handmade from air-dry clay, their collection of truly artisanal earrings in fun, candy-coloured tones will help you stand out from the crowd. Start with this eye-popping, stud dangling, lemon-shade pair.

Shop Adaliah's earrings here.

 

DILLA BY COYA

If ever there was a celebration of local culture, female empowerment and artisanal accessories, Coya would be at the heart of this party. A brand that brings together the talents of female designers from all over Latin America, Coya was born out of the founder's trip to volunteer in Peru, where the charming, artistic vibes took hold in a handmade jewellery store. Based out of Kuwait, each of Coya's selected designers showcases strong craftsmanship and cultural representation. Plus, a portion of every sale goes to the orphanage where Coya's founder volunteered in Cusco, and where this brand's incredible journey began. The bronze Dilla earrings represent fun from day to night!

Shop Coya's earrings here.

 

EVERGREEN BY PRIYA

Handmade in India, these traditional gold-plated emerald earrings add richness with intricate heritage details, celebrating the centuries-old marvellous crafting and the true nomadic spirit of a deeply-rooted civilisation where precious stones and fine material are honoured.

Shop Priya's earrings here.

 

THE ELLA EARRINGS BY USFUUR

uSfuur is a Dubai-based fine jewellery brand featuring dainty wings and bird motifs.Through its unique statement pieces, the signature bird design reflects an emblem of freedom and strength, transcending borders and geographies to spread a message of hope and peace. The brand's handmade pieces convey a bigger, sustainable mission. At its core, uSfuur places importance on giving back to help support children in need via art-therapy and education activities. Expect only the most beautiful and finest materials used, like these 9-karat yellow gold earrings with fresh water pearls.

Shop uSfuur's earrings here.

 

CHILLI BY TIRCHEYA

A wanderer’s soul meets a creative eye as Tircheya looks to earthy elements and natural vibes with its handmade accessories. Modish, inventive and simply gorgeous, you can perfect your next accessory haul all from their selection of timely items. These handmade chilli peppers incorporate wood and glass.

Shop Tircheya's earrings here.

 

DELIGHT PINK BY LARA HEEMS JEWELLERY

Merging eco-friendly materials with timeless designs, Lara Heems has become a leading name in fashion jewellery since its launch in 2014. The London-based brand combines elegant pieces wrapped in contemporary influences, creating every day and every occasion flawless jewellery. The highest quality cubic zirconia is hand-picked to form beautiful products at affordable prices. These earrings are timeless, set in 925 silver using Heemsalite Stone with two-toned plating, rose gold and 18-karat gold.

Shop Lara Heems earrings here.

 

GEODE TURQUOISE EARRINGS BY SHERIE BOUTIK

Mother-daughter duo, Soheyla and Sherie bring you relaxed, bold and eclectically-mixed Boho-chic jewellery to liven up your everyday outfit. Exotic patterns and textures adorn earrings for imaginative products such as these 18-karat gold-plated (Vermeil) silver, turquoise and agate pair.

Shop Sherie Boutik's earrings here.

 

SUAD-U-HOOPS (CARNELIAN) BY NOOR SHAMMA

Re-introducing the brand's signature U-Hoops, these timeless Suad U-Hoops are cast from 18-karat solid gold, accented with brilliant diamonds and adorned with custom-cut hexagon Carnelian stones. Throughout history, Carnelian is considered to be a protection stone bringing prosperity and good luck. Carnelians are also believed to open and balance the Sacral Chakra.

Shop Noor Shamma's earrings here.

 

OASIS HOOP EARRING BY HAK THE LABEL

Flawlessly fusing the beautiful world of different cultures into one unified aesthetic, HAK THE LABEL balances delicate, feminine jewellery with bold and balanced designs, all embodying the symbolism of the founders’ many homes into several stunning collections. Honouring beauty and heritage, with a touch of both modernity and vintage, these gorgeous hoop earrings are made from 18-karat gold-plated on silver with Swarovski Topaz.

Shop HAK THE LABEL earrings here.

 

KASHKASH EARRINGS BY HANIA BITAR

Designed and brought to life through a deep passion for jewellery, this is the brand where positive energy and good vibes encompass every piece. With elegant earrings inspired by nature, Hania Bitar brings pretty and fierce all together, for designs that are truly demure and powerful. These arabesque inspired joyful pearl earrings add a cheerful, playful look to the simplest outfit, effortlessly. Made from gold-plates silver.

Shop Hania Bitar earrings here.

 

WHITE HEXAGON BY MJ BY MAYYAN JAFFAR

Bringing the bling of art deco into the classy realm of now, MJ by Mayyan Jaffar jewellery was born out of passion and love for creating magnificence from precious metals and gems. Injecting life’s simple beauty into the most intricate earrings, Mayyan’s collections are aimed at those who want something utterly unique to call their own and complete their lifestyle. And if it's unique you're looking for, these hexagon earrings in rose gold, white topaz and white enamel are the answer.

Shop MJ By Mayyan Jaffar earrings here.

 

SAHASRARA EAR STUDS BY TINYOM JEWELLERY

If you’re searching for jewellery with a spiritual and symbolic value, you’ve come to the right brand. TinyOm is the result of the meeting of founder Virginie Dreyer’s creative desires and her deep connection to the sacred philosophy of yoga. Every piece carries the revered chant of the Om mantra, designed as a talisman, weaving a precious link between soul and world. These 18-karat rose gold earrings are the perfect example.

Shop TinyOm earrings here.

 

BRAIDED EARRINGS BY GOLDEN GRASS

Braided golden grass earrings with 18 karat gold plated metal endings Want to stand out from the crowd with accessories that will leave people in awe? Scroll down for Lia Wright’s graceful must-have jewellery, bags and baskets. All-natural golds meet a multiple of valiant shades in earrings, rings, necklaces and more made from golden grass plant by authorised artisans.

Shop Golden grass earrings here.

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Hania Bitar: Unique Jewellery Designs With A Story!

Designed and brought to life through a deep passion for jewellery, Hania Bitar encompasses positive energy and good vibes in every piece she designs. From bejewelled necklaces to elegant earrings inspired by nature, playful bracelets, classy chains and chokers, HBeauty N Designs is pretty and fierce with jewellery choices that are truly demure and powerful. We chat to the founder and designer, Hania Bitar herself, to learn more about what sparks her inspiration for creating beautiful ready-to-wear jewellery.

Let’s take it back to the beginning… when, how and where was the idea for HBeauty N Designs started?

I have been awed by nature and been passionate about arts ever since childhood, collecting accessories, inspirational images and photos of models in jewellery.  The name HBeautyndesigns actually came up as a sum of my fields that I have ventured into after a few years of engineering. 

The story begins with beating cancer twice. First time in 2006, after which I entered the world of beauty inspired by the “look good feel better” foundation to help give back to the community who supported me in my tough times when I was in Canada. After which, I felt I needed to delve deeper into works of art, beauty and design, so I continued my education into visual communication design and found myself in drawn to jewellery design – a world of studies on its own!

So the name actually is a combination of; HB - my initials, and my journey of studying and working in beauty and design. I really do believe that a woman is beautiful inside out, however it always lifts your spirit when you put on some cosmetics and jewellery; you feel good, it is like a boost of confidence.

 

What inspires your jewellery creations – and what is the process from the design stage to the complete product?

I really do believe that my journey is shaped into my designs. I am deeply-inspired by nature and by everything around me to tell you the truth, be it sitting in a restaurant noticing some decor with a striking combination of colours, that attention to detail or perhaps speculating what is in front of you, everything I learned in design school.

Having the background of engineering and design, I do notice that I include geometry, symmetry and asymmetry into my designs quite frequently. I fancy adding colours into my work and this probably is a result of my beauty studies days as an aesthetician. I am also inspired by cultural identities, historical and spiritual beliefs of ancient practices, this perhaps is a reflection of my gratitude and meditation too, which helped me throughout my fight. It really is a combination of all.

As someone who sat as a make-up, an engineer and a design student, when inspiration hits you, it always involves research to begin with to know more about the subject. I like to start with jotting down ideas; associating words, terms, material, stones and colours involved.

Sketching is initiated after this first stage, usually digitally for me more than hand-drawn, then the choice of materials and gemstones are prepared. My designs are then discussed with the silversmith or goldsmith I deal with and the decision of the technique of production is made, either as fully handmade pieces, or for more complicated 2d and 3d innovative technologies to be used to deliver my unique jewels. I try to be involved in the process as much as possible, as I like to, and prefer overlooking the piece coming to life ensuring quality and functionality. Finally, pieces are tested by trying them on to ensure that comfort, quality and functionality is attained.

 

Tell us about your ideal target customer – describe the woman who wears HBeauty N Designs jewellery?

Beauty and fashion have no age or status, I try to have an open mind set in an industry that is dynamic and doesn’t stop growing, there is so much competition, but my aim is not to compete at all.  Jewellery is an emotional purchase; I pride myself on having unique designs and affordability that covers people’s capabilities and tastes.

You will never find one look that I shall stick to, as I like to cover different tastes and interests, however you can say my signature inspiration is nature.

The woman who wears my designs is open-minded, modern and artistic, dares to be different, glamorous, and likes to have her own style of jewellery over mass produced designs.

 

Share with us some of the materials used to make your jewellery?

Hania Bitar jewellery is created using both 18k gold or gold-plated or rhodium plated-silver. Designs are set with gemstones or normal zirconia stones.

 

As a local business, share with us some of the challenges and some of the triumphs of running a small business during the pandemic?

I believe everyone was affected in 2020, however it hit harder on some than others.  Hania Bitar jewellery is considered a start-up business. I work independently (sole proprietorship), being the designer, handler, marketer, photographer, editor, you name it , all done by myself. It has not been easy, especially with having a small clientele base.

I started displaying in local bazaars and events exactly two years ago. With all events cancelled it has been hard, though thankfully owning a website just right before the pandemic, helped with my online presence.

However looking from the positive point of view, this time we have and still are spending during lockdown hours, gave us more time to learn from online marketing tools and social media.

I also reached local shops to collaborate with and display a few pieces at different locations. I am also very happy to have joined The Pop Up Shop in a new market and looking forward to what’s to come.  

 

How have you overcome and tackled what 2020 has thrown at you? What are some of the useful things you’ve learned about running a business and are you taking any positives away from this year?

Slowing down definitely was helpful, you actually get to enjoy your accomplishments, pay attention to what is really important – extra time never hurts.

I was actually inspired by the mental stress that the world went through and still is going through and felt the need to design something as reminders of balancing our chakras and our mental health. I also launched a jewellery wellness collection. 

 

It is so important now more than ever that small businesses receive the support they deserve. Share with us five things that make Hbeauty N Designs stand out from other cosmetic brands…

Unique designs – I steer away from what you find in jewellery shops and away from mass production. I initially produce a couple of pieces for each design, unless it’s a master statement, a best-selling item, or requested.

Affordability - working with both silver and gold, not only allows for more options in design but also allows reaching a wider target market.

Diverse styles – modern, classic, statement pieces, my designs are inspired by many themes and hence covering different interests and tastes.

Quality and service – Production process, marketing, all personally handled by me, what is advertised is what you get. Though HBJ does not accept returns nor exchange, any requests or any complaints are handled by me, it is helpful learning from any mistakes and clients comments.

 

What does success mean to you as a homegrown business?

I’m based in Amman; success to me is being able to sell my designs in such a competitive, difficult, and saturated market.

Surviving during this pandemic even though I’m still a start-up with no help from the municipality, like how the GCC help local designers.

Success is having happy clients with positive feedback about your own designs.

 

What are your company goals over the next year?

Exciting new designs.

Continue self-learning 3d designing on advanced programmes.

Work harder on marketing.

 

Is it important for you as a business owner to give back to the community – what sort of things do you have in mind to do this?

It is absolutely essential to give back to the community. So far, I had one breast cancer campaign two years ago, selling a “stronger together” designed necklace and bracelet set, raising a small amount for donation. I will be working harder on doing that again this year.

I try to help new designers with whatever information I have to support them as well.

 

Finally, if you had just one piece of advice to share with someone who is struggling to take the leap and start their own business, what would you say?

Follow your dreams. Nothing is impossible yet nothing is easy. Be patient, everything is really step-by-step. Every successful person travels a painful journey. 

Asking for help from family, strangers, business owners is never wrong.

Do not be shy to discuss matters with other designers, if you envy their work, applaud their achievements, learn from them.

Speak up if someone copies your design, claiming its theirs, negotiate but never fight.

Put a boundary between your work time and pleasing or meeting a client’s budget.

 

Shop Hania Bitar Jewellery here!

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Ethical Fashion: Why Jung Ethos Should be in Your Closet!

The devil is in the details and this is what differentiates Jung Ethos; a sustainable clothing brand with functionality in mind. Far from your average clothing, Jung Ethos’ pieces are a very relevant statement for now, proving that you can indeed produce versatile, stylish and innovative clothes that are also completely environmentally-friendly.

 

Here, we hone in on seven ways in which Jung Ethos brings together 21st-century ethical fashion and modern-day practicality:

 

1. Mindfully Made: Jung pushes the limits of sustainably-sourced and ethically-made clothing. Timeless and functional, the collection is designed to withstand the test of style and functionality through time.

2. Surplus Material: Better known as deadstock, they make up more than half of our current pieces. By rediscovering deadstock we gave the materials a new purpose and essentially allows us to do our part in ‘cleaning up’ the excessive production from textile mills.

3. Natural Eco-friendly Textiles: Made from award-winning natural fibre, like lemongrass, pineapple, galangal, and others. They are biodegradable at the end of their usable life.

4. Coffee Buttons: The coffee buttons are heavily used across their designs. Other than adding an accent to a timelessly-styled garment, the coffee button is also made using real Starbucks ground coffee. (but they're purely for buttoning purposes, not eating!).

5. The Wonder Woman Collection: Designed with practicality and longevity in mind. It is for the pre, during and post-nursing phase of your body so clothes shopping is the least of your concern.

6. Functional Design: Each garment has a covering cloth blended into the design so your nursing experience can be more hassle free. The nursing functionality is just a bonus, their gift to all the magnificent mothers, sisters, wives and friends out there.

7. Waist-friendly Pieces: Made for comfort, waist-friendly shorts and skirts are mindfully designed with longevity AND style in mind, just choose your current size and the adjustable waistband will take care of it all!

 

Shop sustainable clothing from Jung Ethos here

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11 New Brands to Browse, Shop, and Support!

With new designers and small businesses being added to The Pop Up Shop all the time, we've had the pleasure of welcoming new beautiful brands to the family! From handmade clay earrings to vegan leather straps, accessories made by Colombian women, and conversation-starter clothes and jewellery, here's a list of 11 new homegrown brands to browse, shop, and support today.

 

ADALIAH

There's nothing quite like one-of-a-kind products made with an intricate craft, and Adaliah delivers on both fronts. Handmade from air-dry clay, their collection of truly artisanal earrings in beautifully earthy-neutral tones will garner a whole new appreciation for the term "hand-crafted" - earrings as light as air? Yes, please!

Browse, Shop, and Support Adaliah here!

 

NOOR SHAMMA

Inspired by true events and life’s curious moments, Noor Shamma is the coming together of classic and contemporary with unity, diversity, and minimalism at the heart of unique jewellery. Every piece is designed to evoke emotion and tells the story of a cherished memory. In true innovative form, the brand’s identity comes from its approach and celebration of sustainable fine jewellery as each collection is made from recyclable, and conflict-free 18k solid gold.

Browse, Shop, and Support Noor Shamma here!

 

GAEL GHATTAS

Get strapped with Gael Ghattas, a Beirut-based brand that is keeping how you carry your bags, cameras and music instruments, stylish and colourful one sophisticated strap at a time. Elevate your everyday accessories with interesting, and funky handmade, vegan leather straps and illustrate your individual style wherever you go!

Browse, Shop, and Support Gael Ghattas here!

 

COYA

If ever there was a celebration of local culture, female empowerment and artisanal accessories, Coya would be at the heart of this party. A brand that brings together the talents of female designers from all over Latin America, Coya was born out of the founder's trip to volunteer in Peru, where the charming, artistic vibes took hold in a handmade jewellery store. Based out of Kuwait, each of Coya's selected designers showcases strong craftsmanship and cultural representation. Plus, a portion of every sale goes to the orphanage where Coya's founder volunteered in Cusco, and where this brand's incredible journey began.

Browse, Shop, and Support Coya here!

 

FEHMINA ORGANIC BEAUTY

Created with conscious beauty mavens in mind, Fehmina Organic has been a labour of love that brings its fruitful results to the market via multi-purpose skin-loving makeup. Need a new highlighter for a healthy glow, or how about a vibrant lipgloss to make your outfit pop? This is a brand that prioritises its customers' health and wellbeing by creating clean, cruelty-free, halal, natural, and vegan products that actually work! Long-lasting, illuminating, and truly sustainable, this is the perfect small business to support if you're looking to go green with your makeup game.

Browse, Shop, and Support Fehmina Organic Beauty here!

 

USFUUR

uSfuur is a Dubai-based fine jewellery brand featuring dainty wings and bird motifs.Through its unique statement pieces, the signature bird design reflects an emblem of freedom and strength, transcending borders and geographies to spread a message of hope and peace. The brand's handmade pieces convey a bigger, sustainable mission. At its core, uSfuur places importance on giving back to help support children in need via art-therapy and education activities. Expect only the most beautiful and finest materials used. 

Browse, Shop, and Support uSfuur here!

 

HAUTE HEALTH

Sumptuous loungewear has been overhauled and designed for comfort and style by Haute Health. Brought to you by the team behind the successful Hospitalia by Yara, these garms are made for those who love a bit of chic mixed with comfy! Think oversized hoodies, casual sweats, neat crops and cute shorts - wear yours around the house, whilst running errands, or even a lunch date with your BFF's. There’s a cool set for the kids too, so now the whole family can rock the Haute Health collection together.

Browse, Shop, and Support Haute Health here!

 

HAK THE LABEL

When you think of a brand that personifies the world of a third-culture kid and their vision, HAK THE LABEL, launched by Hakima Al Said, is a culmination of her diverse geographical upbringing in Asia, Europe, South Africa and the Middle East. Flawlessly fusing the beautiful world of different cultures into one unified aesthetic, HAK THE LABEL balances delicate, feminine jewellery with bold and balanced designs, all embodying the symbolism of the founders’ many homes into several stunning collections. Honouring beauty and heritage, with a touch of both modernity and vintage, all encompassing places, stories, and memories dear to the woman behind the brand.

Browse, Shop, and Support HAK The Label here!

 

OPERLA DESIGNS

Giving us all the beach vibes of turquoise waters brushing up against golden, sandy shores, Operla Designs not only offers beautiful jewellery and accessories, but it's a brand with an important cause. Born out of the real-life experience of a cancer survivor, the brand is dedicated to donating 10% of all profits to two great charities - Bahrain Cancer Society and Children's Cancer Centre Lebanon.

Browse, Shop, and Support Operla Designs here!

 

PUN LOVE

Consider yourself the king or queen of puns? This homegrown brand is all about celebrating fun puns characterised by holidays, pets and all the punny love for your next tea-shirt (get it?). If you prefer your puns intended, Pun Love has all the charm and wit mustered into cute comfy tees - you could even say that their designs are true koala-tea!

Browse, Shop, and Support Pun Love here!

 

SAHARA SHOP

Bringing the very essence of boho chic and spirit to everyday accessories, Sahara Shop is a vibrant carnival of colours and designs derived from the very shores of bustling Colombia. Choose from beach-ready hand fans, rainbow clutches, versatile bandanas, bohemian bracelets, earrings, sandals, keychains, and other amazing products all handmade by local Colombian artisans who work hard to preserve their loving, vivacious culture. Shop one-of-a-kind effervescent pieces knowing that you're not only adding something unique to your arsenal of accessories, but that you're supporting the entrepreneurial efforts of talented women too.

Browse, Shop, and Support Sahara Shop here!

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Mashmoom: All-natural TLC You Need in Your Life!

When the going gets tough and both your body and mind need some TLC, Mashmoom has the head-to-toe fix. A self-care brand with concoctions made up of all-natural products, Mashmoom knows how vital it is to have the right choices to ensure good sleep, a relaxed, glowing body and, more importantly, your peace of mind. Choose from delicate body and lip scrubs, sensory pillow mists and oils to nourish your skin – there’s jasmine, bukhoor, tea tree, white musk, rose, pomegranate, lemongrass and other good-for-you ingredients. We caught up with founder Amna Al Janahi to learn more about how this soul-enriching brand came together, what it represents and the best ways for you to get silky smooth skin…

 

Hi Amna! Let’s take it back to the beginning, what inspired you to start Mashmoom?

My business partner and I were having a discussion about hair treatments and coconut oil. She brought up the topic that she wanted to buy some organic coconut oil but the establishment she was trying to purchase from always seemed to be out of stock. I suggested that she can just make it at home or we find an alternative. She then said, “imagine if we did that as a business?”, following that idea we started pondering through the concept and we talked about scrubs as well. The following week we started our business venture.

 

Tell us a little bit about the ingredients used and how the different products are made?

We aim to incorporate only organic ingredients in the making of our products, we use as much organic oil and raw materials and we strive to compose products from scratch. We infuse approximately all of our merchandise with Vitamin E, and each product has a different and diverse process in the making. For example, our body scrubs are all sugar-based, and contain different blends of oils such as almond oil, some contain pure coconut oil that we produce our own coconut oil as well.

 

Describe the ideal customer of Mashmoom - who do you vision the products being for?

We would like to cater to a variety of people. Our goal is quality, not quantity. As long as people benefit from our products, we honestly couldn't ask for more. Our products are ethically sourced, use organic materials and contain no chemicals. Our focus is to improve and pivot individuals from buying mediocre products sold online and in stores.

 

How important is self-care to you and what is your advice for busy bodies who need some relaxation?

Self-care nowadays is both physical and mental, they both impact each other, and it also portrays our image as owners as well. When your physical self-care for example skin and hair is maintained, it boosts your self-esteem. Having healthier skin and hair might rejuvenate your mood and confidence. Our products might not change your current situation on a greater scale but they will give you a little break and make you feel good about yourself. No matter what stage of life you’re in, taking care of yourself should be a priority. As Anna Taylor quoted: “An empty lantern provides no light. Self-care is the fuel that allows your light to shine brightly.”

 

As a homegrown business - what have been your biggest lessons learned in 2020?

If there is a will there's a way. Covid-19 has really changed our lives, many businesses had to close, unfortunately. We didn't thrive as much financially, but it did lead us to improve in our creativity and produce different products that people would want. We learned to think outside the box, and we realised online marketing really helps in business. Hence, strong customer relationships are still the main ingredient that will make your business flourish.

 

Amna recommends seven Mashmoom products for you to try out:

 

Mojito Body Scrub: this scrub is definitely more peculiar than others; it’s fresh mint leaves that are infused with a lemony scent to give you a refreshing feeling of being on the beach or having an actual mojito drink.

Lavender Pillow Mist: a soothing aromatic water-based mist promotes relaxation and helps you unwind in the comfort of your home.

Coconut Skin and Hair Scrub: this scrub detoxifies and leaves your scalp feeling balanced and relieved. This product helps to combat dryness and flakiness, as well as soothing your hair and promoting good hair health.

White Musk Body Glow: the blended mixture of organic oils with white musk essence keeps your skin moisturised and beautifully scented.

Pomegranate Lip Scrub: if you ever use highly amounts of matte lipstick or don’t nourish your lips much, this product will be your new best friend. This sugar-based scrub will clear your dry lips from any excess skin and will bestow your lips with infused oils.

Pomegranate Lip Balm: this balm will help hydrate and moisturise your lips. Its combined components nurture your lips and keep them smelling divine.

Lavender Essential Oil: this essential oil which can be used for burners or just to relax in your bath, or for your skin, draws out toxins and helps you with your daily routine.

Shop Mashmoon here!

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Socks With Soul: 7 Sikasok Designs to Shop Now!

You can trace the origins of socks all the way back to when cavemen existed; they wrapped animal skins around their feet and tied them at the ankle – for extra warmth. Fast-forward thousands of years and it goes without saying that the sock has evolved from a shy and introverted companion into a self-assured wardrobe staple, and one that’s ready to make a declaration all on its own. Enter Sikasok, the brainchild of founders Ralph Haiby and Maya Rafih, who in 2017 decided that it was time for the humble sock to finally take its rightful place in the spotlight.

Beirut-based dynamic duo Ralph Haiby and Maya Rafih created Sikasok with one goal in mind: designing and producing socks that feel good and look good, and giving these simple items of clothing the glory, they never had – but truly deserved. At the heart of the brand is one common inspiration: cultural context. Rather than designing your run-of-the-mill funky socks, their goal is to design socks that make a statement. And so, Sikasoks are adorned in wild patterns inspired by their own heritage and daily lives, mixed with vibrant, modern colours. These are socks that genuinely represent the founders, and their target market, all the while giving a huge dose of confidence to every person who wears them.

Thrilled to have Sikasok available for purchase on ThePopUpShop.co, we thought it only right to help start your love affair with these soulful socks. We’ve chosen seven designs that are amusing, emotive, and all-round fun; these are the Sikasok socks that you need to make space for in your wardrobe, pronto!

 

Tarbouch Socks

Close-fitting, flat-topped, and brimless, the tarbouch is a traditional Middle Eastern hat — and Sikasok preserves its traditions in the most fun way with true colourful funk. Get them in ankle, knee-high, and even for the kids!

 

 

Kharzi Zar’a Socks

Not just for jewellery, Sikasok is making sure that you have an extra measure of confidence and protection with these seriously cool Evil Eye designed as shorts or knee-highs.

 

 

Cards Socks

Card games are very popular in the Arab world. It’s not uncommon to find a group of friends of all ages hooked around a table playing their favourite card games: Tarneeb, Leekha, Trex, Poker—you name it.


  

 

Habibi Socks

Habibi is by far the most popular Arabic word – and what better word to showcase on bold, loving, vibrant socks than that which stirs the conversations – and hearts – of so many?! 

 

 

Yalla Socks

“Yalla” means “come on”, “let’s go”, or “hurry up”. It is perhaps the most commonly used expression across the MENA region. This design is part of the “Yalla” collection, launched on International women’s day and Mother’s day to celebrate active women, in their careers, families, and every single mission they carry. Yalla!

 

 

 

Khayamiya Socks

Khayamiya is a style of appliqué used across the Middle East to decorate tents and screens during Ramadan and other special events. They are now primarily made in Cairo, Egypt, along a covered market known as the Street of Tentmakers—and while their designs remain popular, the occupation of ‘tentmaker’ is endangered. This this Sikasok celebrates the beauty of the tentmakers' work, and sheds light on their exceptional craftsmanship.

 

 

 

5 Minutes Socks

How many times have you heard (or said) "I'll be ready in five minutes”?! Well, now you can wear just as you do! Actions speak louder than words, but why not let your socks do all the talking… and take as long as you need.

 

 

 

Shop Now: Take me to Sikasok, I need these in my wardrobe right now!

 

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5 Reasons to Shop Small and Support Local on The Pop Up Shop!

Find your new style obsession, an accessory that you haven’t seen anywhere else, or simply add to your wish list, ready for pay day!

 

INTERNATIONAL SHIPPING

Need to send a gift to your bff in Canada? Some beautiful jewellery for mum in Morocco? Or, how about a personalised birthday gift to a sibling who now teaches in Japan? We have created a network of efficient worldwide delivery to make sure that every product purchased on ThePopUpShop.co can reach all corners of the globe!

 

SMALL BUSINESS PLATFORM

ThePopUpShop.co is itself an e-commerce platform that has grown from a small business idea into a wonderful place to shop online! Our goal from the very beginning has been to provide a space for other small businesses to showcase their products and garner the attention of a wider audience of potential shoppers – after all, many of them work so hard to offer such distinctiveness, and they deserve the chance to be discovered by people both near and far!

 

 

ECO-FRIENDLY PACKAGING

Not only does our corrugated cardboard packaging offer maximum protection – thanks to its strong thickness and size – it also helps to keep moisture and bacteria away from the products within, too. Made up of 70-100% recycled material, corrugated cardboard is one of most eco-friendly green packaging materials available; easily recyclable, re-purpose, reuse, or dispose of. Of course, customisation is easy – and those receiving their delivery from ThePopUpSop.co will find that their purchases have been cushioned safely and through shipping and handling.

 

VARIETY OF HOMEGROWN BRANDS

We are based in Bahrain – and you only need look on our list of brands to see how many of the coolest, most dedicated homegrown venture our little beloved island is responsible for. But, adding to the mix of local vendors we’ve got some true gems from around the Gulf and Levante regions, brands that began as a mere thought and have now turned into fully-fledged businesses – whether that be mother-daughter duos, friends making their dreams a reality, or individuals turning their hobbies into a side hustle – you’ll find SO much variety on ThePopUpShop.co.

 

USER-FRIENDLY SHOPPING EXPERIENCE

Seamless, straightforward, and enjoyable – we’ve made browsing our online store a breeze. With each brand marked in categories e.g., clothing, jewellery, home accessories, beauty and cosmetics, and so on, choosing exactly where you want to be looking is super easy. Be inspired by our curator’s choice, and take your time navigating the one-of-a-kind pieces. We would love to hear about your experience with ThePopUpShop.co, so go ahead and follow us on Instagram: @thepopupshop.co_ - happy shopping!

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7 Unique Gifts to Shop For The Home!

Have you been browsing the site for a special gift but not sure what to settle on? We’ve rounded up seven beautiful products that would surely take pride of place in any home!

 

AXENTS

MULTI-FUNCTIONAL ACRYLIC BOX

What’s better than a handmade box with one compartment? Well, a handmade box with THREE compartments, of course! With so many families having boxes and trays as table talking points in which they serve nuts and snacks to guests, this would make for a delightful and one-of-a-kind gift for any dinner invite!

Shop it here!

 

PRIYA

SEQUENCE

A quaint and homely gift, this pair of mango wood and Mother of Pearl utensils have so much character that they just might become your new talk of the table when you have guests over for dinner! As far as food tools go, these quaint wooden designs are both classy and charming all in one.

Shop it here!

 

YALLA HABIBI

EVERYTHING HAPPENS FOR A REASON

If ever there was a cushion to spark a cultural conversation, this is it! Adorn your furniture with material that is hand-woven in Bani Jamrah by master-craftsman Saleh. He brings to life the elegant letters of Kufi calligraphy design by artist Reem Al Orrayed for a cushion that speaks to the very fabric of Bahraini heritage.

Shop it here!

 

WILD SPIRITS

DILMUN THE DREAM CATCHER

The creations of a true macrame artisan, this dream catcher is made out of wood branches, 100% cotton rope, pieces of the villagers’ dresses and semi-precious stones including rose quartz, clear quartz and green aventurine. On a scale of hypnotic to lucid, how dreamy does that sound?

Shop it here!

 

RESIN ART BY BATOOL

RESIN COASTER

If you love a good cuppa or even a cold glass of your favourite fizz, Bahraini resin artist, Batool Almousawi knows how important it is to make sure that your coaster game is as strong as your coffee! Order a single coaster (or a set) that matches your home decor perfectly. Available in arrange of colours and with customisable options, these make for the perfect gift for a loved one to remember you every time they take a sip!

Shop it here!

 

GREY MINT

BLUE AND WHITE CANDLE HOLDER

In support of genuinely gifted artisans and small businesses, anything you buy from Grey Mint will surely get some attention. This handmade concrete candle holder will add charisma to any living room, perfect to light up cosy winter evenings or provide soothing light during meditation. If you love candles, you need this!

Shop it here!

 

STEBEN ALEXANDER PHOTOGRAPHY

LOST IN A POOL

Bring quirk and enigma into your home and right onto your walls with the stunning work of contemporary Canadian visual artist, Steben Alexander. Instantly transform any room with this piece, capturing beauty with an air of mystery that portrays the model figuratively as a wondrous work of art.

Shop it here!

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Heaven Sent: Meet the Minds Behind the Lip Gloss Taking Over Your Social Feeds!

As one of the greatest modern-day poets, Lil Mama, once sang: “They say my lipgloss is cool, my lipgloss be poppin’” – and, debatably, her wise words have more significance now than ever before. Think improved formula, maximised shine, and tubes filled with irresistible pout-perfect product; this is Heaven Sent, a homegrown Bahrain-based brand that is a true story of tenacity. Here, we meet the team of four business-savvy students who are responsible for making movements and changing the face of cosmetics, one lip gloss at a time…

 

Hi team! Please introduce yourselves and tell us a little bit about your role at Heaven Sent…

Ali: I’m Ali Alaali, currently a formulation scientist in the pharmaceutical industry in the UK. At Heaven Sent, I overlook the formulations, process of formulating, packaging requirements and compliance of the ingredients with the morals and ethics of Heaven Sent.

Elaf: I’m Elaf, a 20-year-old marketing student at Bahrain Polytechnic. As the Marketing Manager at Heaven Sent Cosmetics, I oversee all marketing activities such as the social media, branding promotions, collaborations, and strategic marketing planning.

Majeed: My name is Abdulmajeed Alqassimi, I’m a graduate law student and my role is to co-manage daily operations, take critical decisions when it comes to products, collaborations, launches and so on, for Heaven Sent.

Farah: Hello! My name is Farah Turani, Elaf likes to say I’m the brains and beauty of the brand which I will accept any day! I’m currently a law student at the University of Nottingham, and also the founder of Heaven Sent. My role consists of communications with other businesses and projects, launches, products, and overall raising the baby – aka Heaven Sent.

 

Let’s take it back to the beginning… when, how and where was the idea for Heaven Sent sparked?

Ali: I’m sure Farah, with her creative, business-oriented mind, had a chat on bed with her dog on top of her one day, during the summer, and boom, Heaven Sent was created.

Farah: Majeed and I have been discussing starting a business for a while now, and truly like how Ali described, my fluffy princess was right next to me and I called up Majeed and shared my business idea with him. This was around April of this year; however, I had been researching a similar business idea for around four to five months earlier. The next day I approached my parents to discuss it with them, and the rest is history as they say!

 

 

“Heaven Sent” is such a unique name – what was the thought-process behind this?

Farah: It was definitely a challenge coming up with the name as we wanted something that would set a certain image in someone’s mind before even hearing of the brand or seeing the products. I would say naming the business took longer than naming all the glosses collectively. It had to be elegant, sophisticated, and carry its own weight, which we believe it does. I had a few names sketched up from my previous idea, so Majeed and I went back and forth till he came up with Heaven Sent.

 

What inspired the creation of lip gloss in particular as opposed to say eyeshadow - or are their future plans for more product lines?

Majeed: Lip glosses are easier to make at home and we thought it would be good to start with such a product as it’d allow us to build a good, strong foundation.

Farah: Lip glosses are very versatile and can be worn for any occasion. We didn’t want our first product to be limited to a certain “look” either. We definitely do have new products for the future, our aim is to release a whole new product in the first quarter of 2021, but there are certain factors we’d need to clear before being able to launch anything. I will say we are taking our time and testing everything as we did with the lip glosses, and making sure anything new we release is of high-quality, and ethical.

 

Describe Heaven Sent’s target customer…

Elaf: Above all things, Heaven Sent believes in the importance of inclusivity. For this reason, our ideal target customer includes anyone between the ages of 15 to 60, who are looking to embrace their already existing beauty and charm with confidence.

 

As a homegrown business, share with us some of the challenges and some of the triumphs of running a small local business during the pandemic?

Majeed: As a homegrown business during the pandemic, it wasn’t necessarily a challenge however it did further implement the importance of sanitisation during the process of any cosmetics creations, and taught us more about the details and work that goes into creating such products.

Farah: Some of the challenges I’ve found were truly learning how to use social media to our benefit, including the ins and outs, you’d think being Gen Z we’d be professionals, but it was a challenge, as well as to build a relationship where people can only tap on a screen. The pandemic did bring along the stress of trying to find sponsors, however we’ve been managing very well so far. I would say we’ve built a great brand image so far, and our Heaven Sent family is slowly growing, which I’m very proud of!  

 

 

How have you overcome and tackled what 2020 has thrown at you? What are some of the useful things you've learned about running a business and are you taking any positives away from 2020? 

Elaf: Thankfully, my work didn’t get too affected by the pandemic, especially in a marketing world that is becoming increasingly digital already. I did have to adapt to conducting my primary research online. Needless to say, I’ve met many people through a screen.

Majeed: I’ve learnt we should be celebrating every small milestone, and appreciating it. As well as taking every task at hand seriously, and taking everything day by day. Focus on the big picture but don’t get lost it in too much, take it one day at a time, this helps a lot with dealing with the stress of not achieving certain things you wished you had, and don’t compare yourself to others. Look at the competitors, learn from them, and implement it to your business if it would be beneficial in your own, unique way.

Farah: I still can’t decide if 2020 has tackled me or vice versa, but I will say I would have never imagined this year to turn out the way it did, considering I’ve been able to co-launch a business, and meet so many incredible people during the process! I think I’d say there’s always a silver lining, just wait for it.

 

What does success mean to you as a homegrown, Bahrain-based business?

Majeed: Part of being successful would definitely mean being able to earn enough profit to invest back into the business, which we have thankfully been able to accomplish so far. However, as a homegrown Bahrain-based business, success also means having people who aren’t family and friends purchasing our products, or truly loving the product. We put all our love, thought, and care into our products, and seeing people tell us what they think and sending in their selfies makes our day.

 

What are your company goals over the next year?

Ali: Let me tell you a little secret. The founders are insanely ambitious. Stay tuned for the expansion of Heaven Sent and look out for the variety of products they’ll be offering to our angels!

Elaf: Our main goal is to expand, and make a bigger name for ourselves on a global scale, with an even more expansive product line. We also aim to build solid relationships with loyal customers, and foster a Heaven Sent family.

 

 

You have already been a part of some great campaigns to help the local community such as Pinktober – why is it important for Heaven Sent as a local brand to be involved in CSR activities?

Elaf: In our opinion, it’s every business’s moral responsibility to give back to its community. We’re a young group of four who are very ethics-oriented. We all deeply care about making Heaven Sent more than just your average cosmetics provider. Beyond the superficial aspect, the team is always enthusiastic to jump on any opportunity that gives back, like Pinktober. Breast Cancer Awareness Month is a movement that is close to our hearts, and in turn taught us so much while we worked on the campaign. In the future, we aim to continue shining the light on issues we care about, such as eco-friendly initiatives, and grow our philanthropic efforts to reflect Heaven Sent’s success onto the community.

 

Finally, if you had just one piece of advice to share with someone who is struggling to take the leap and start their own business, what would you say?

Majeed: You have nothing to lose. You’ll always gain something from it. If it isn’t the image of success you have fostered, you will still gain valuable insight and knowledge.

Farah: Do it. I have always told myself I wanted to start my own business, but in my head, I pictured it at 27 with somewhat of a good income, but that was too far away. If you have something you love, and a good idea about how to establish it, jump. 

 

Five things that make Heaven Sent stand out from other

cosmetics’ brands…

  1. We want to go on this journey with other local businesses, and have every member of the team thrive together.
  2. We care about our brand image. Whether it’s from our captions, to posts, or our daily lives. We’ve come to learn that we carry the name of Heaven Sent wherever we may be, and we’re proud of that!
  3. We’re a conscious brand. We’ve promised our consumers to only use vegan, cruelty-free ingredients and products from the get-go, which is a big commitment from a small business run by students, but we mean it.
  4. We care, truly. When we say this, we mean we care about you, and about what you think of our products and brand. We care about being inclusive and diverse, because Heaven Sent represents who the team is, and vice versa. We will never support and put anything under the brand name that we do not believe in.
  5. We want to build a community within our brand. I still know one of the most adorable customers who is building her Heaven Sent collection with every new product launch, and she never fails to make us smile! We want to be able to build genuine connections, and go beyond the transaction. 

Shop Heaven Sent right here, right now!

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Hello Shoppers

Hello shoppers,

 

It gives us great pleasure (the most we’ve felt all year!) to welcome you all to ThePopUpShop.co. We are co-owners Maha and Jayne, blending Bahraini hospitality with British charm, to bring you the launch of our digital marketplace – a labour of love that was born out of a tough and unpredictable year.

 

Let’s take it back to a pre-pandemic era – and what feels like an eternity ago – you recognised us as the powerhouse otherwise known as Bahrain Pop Up Market; we thrived at bringing small, local businesses together in one place and letting shoppers browse at leisure to get up close with homegrown brands. As we all have come to learn, 2020 was not here to play (we’re going to refrain from using the infamous c-word).

 

We felt an equally strong desire to help our fellow local businesses to continue thriving amidst a global pandemic, and to kick 2020 all the way to the curb. This year had an entirely different plan for all of us, and we decided to throw ourselves in at the deep end only to find and surf the tallest waves. The plan? To create a digital platform that serves both our vendors and our visitors and, more importantly, to knock this challenging year out of the park. 

 

In the past, you would have visited one of our pop-up events in person, but today we’re all having to adapt to new ways of socialising, browsing, and, of course, shopping. And so, we ensued to pour our hearts and souls, but mostly endless cups of coffee, hours of screen time and phone calls long enough to be turned into books, and we emerged with our entrepreneurial spirits well and truly sparked.

 

This led us to being chosen as the winners of "SC Women in Tech 2020" supported by Standard Chartered Bank, Supreme Council for Women and Bahrain Fin Tech Bay – an outcome that further ignited our passion to keep moving forwards. The result? We have built a captivating portal that bridges the gap between anyone who appreciates and cherishes raw talent with some of the most enigmatic small businesses based right here in the Gulf.

 

ThePopUpShop.co has been cultivated from our deep-rooted desire to support local and to have an accessible online space that showcases the abundant artisans who call Bahrain and the wider region their home. If you’re here, it means that you already share our mantra of shop local, that you’re on the hunt for something distinctive, special, or unusual and that you’re ready to stop, stare, click, and buy.

 

We don’t want to keep you a second longer, but before we let you go, here’s a heartfelt THANK YOU (caps lock makes it more momentous :-]) for coming through and showing your love and support to ThePopUpShop.co and our inspiring vendors. You could say that this year has been a blessing in disguise for us, steering us towards a pivotal launch, and for now, as we strive to grow, support, and celebrate our local artisans… to 2020, we have four simple words of wisdom: sit down, be humble.

 

 

Shop Your Heart Out,

Maha Alsahhaf, Founder and Jayne Houghton, Co-owner

 

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